Institution

Apple Inc.

company · Cupertino, California

Apple Inc. is an American technology company that pioneered personal computing and later revolutionized mobile devices. Founded by Steve Jobs, Steve Wozniak, and Ronald Wayne in 1976, it became one of the world’s most valuable companies.

Early Years

The Apple II, designed by Wozniak, was one of the first successful mass-market personal computers. Its success established Apple and funded development of the Macintosh.

The Macintosh

The 1984 Macintosh introduced the graphical user interface to mass-market computing. Though initially limited in success, the Mac established principles of user-friendly computing that influenced all subsequent personal computers.

Transformation Under Jobs

After Jobs returned in 1997, Apple transformed:

Design Philosophy

Apple emphasizes integration of hardware and software, user experience, and design aesthetics. Its products are known for simplicity, quality, and premium pricing.

Impact

Apple’s influence extends beyond its products. The company’s design standards, App Store ecosystem, and services business have shaped technology industry practices worldwide.